Guide
Shopify SEO: a practical guide for store owners
Shopify handles a lot of technical SEO for you. The rest — titles, collections and content — is up to you.
Scan your site freeEdit titles and descriptions
Every product and collection has a search engine listing section. Write a unique title and description for your most important pages.
Make collections useful
Add a short intro and an FAQ to key collections. Collections often rank better than single products.
Watch apps and speed
Each app can add scripts. Remove apps you don't use and compress large images.
Add a blog with buyer guides
Guides that answer buyer questions and link to collections bring steady traffic.
Frequently asked questions
Is Shopify good for SEO?
Yes. It covers the technical basics; your content decides most of the result.
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