Guide

Launch a product with SEO ready from day one

Most launches focus on social and email. Adding search preparation means the product keeps getting found after the launch buzz fades.

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Before launch

Prepare the product page and a supporting guide.

  • Pick the main keyword
  • Write unique copy and FAQs
  • Link from relevant categories

At launch

Make the page indexable, add it to the sitemap and request indexing in Search Console.

After launch

Watch queries in Search Console and improve the page with the questions people actually ask.

Frequently asked questions

Should I publish a pre-launch page?

Yes, a waitlist page can start gathering signals.

How fast will it rank?

It varies; supporting links help.

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